About Us

Genesys FZ LLC is a fully owned subsidiary of Holmed Group (www.holmedgroup.com) and is based in Dubai, UAE.

Genesys mission is to bridge the access gap into the MENA region facing Global Pharma & MedTech companies as they venture into a territory known for its disparities, cultural differences, albeit being one of the most growing regions on the economical front with the youngest population age group.

We are thus partnering with global pharmaceutical and biotech companies to register & commercialize approved pharmaceuticals and/or medical devices into the Middle East and Africa (MEA) and we serve as a one-stop-shop for companies looking to move into this USD 30Bn multi-country & multi-cultural market without having to worry about the complexities that surrounds its regulatory systems, order to cash cycle and many others.

We act on behalf of global pharmaceutical and biotech companies to identify, appoint and manage the performance of distributors in the MENA countries during the different phases of product registration, product launch, and market share uptake.